Ryanair has adopted a notably restrained approach to growth across the former Yugoslav markets in 2026, marking a clear departure from the aggressive expansion strategies it pursued in previous years. Unlike earlier periods, when the Irish low cost carrier rapidly scaled operations by capitalising on Wizz Air’s challenges and capacity restraints, Ryanair’s plans for the coming year point to consolidation, although the carrier may yet schedule new routes and capacity growth. At this point, the airline has a combined total of 2.47 million seats on markets in the former Yugoslavia during the peak summer travel period in June, July and August, up just 2.8% year-over-year. This is compared to the 15.7% growth it recorded over the same period in 2025 compared to the previous year.
The low cost airline has so far announced just two new routes to the region next year, both catering to Polish holidaymakers. The carrier will introduce seasonal flights from Poznan to Podgorica and from Gdansk to Dubrovnik. Unlike in 2025, Ryanair does not plan to operate flights from Zagreb to Pisa, Hahn and Marseille, from Zadar to Hamburg and Maastricht, or from Split and Rijeka to Vienna. However, the airline plans to increase overall frequencies from Croatia, while scaling back operations in Banja Luka and Niš. This comes as Ryanair pursues a broader consolidation strategy across Europe, having recently announced significant capacity reductions in markets including Germany, France, Spain, Portugal, Austria and Estonia.
Ryanair has recently held discussions with Sarajevo Airport but has so far not committed to launching any new services. The carrier plans to maintain the same level of frequencies as in the summer of 2025, with the addition of one extra weekly flight on its Memmingen route. Meanwhile, in 2026, Ryanair enters the fifth and final year of the Growth Incentive Model it has benefited from so far at Zagreb Airport and contributed to its expansion. The broader shift in the airline’s regional strategy comes as Wizz Air stabilises its operations across the former Yugoslav markets and begins to pursue a more assertive expansion strategy of its own.
